Krossover Joins the Hudl Family

We’ve added Krossover to dou­ble down on our com­mit­ment to pro­vide teams more pow­er­ful tools, faster break­downs, and high­er qual­i­ty video.

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Today, I’m thrilled to announce the addi­tion of Krossover to the Hudl fam­i­ly and to share our vision for help­ing teams make bet­ter, faster deci­sions with video and data.

Over the past decade, Krossover pio­neered full-ser­vice video analy­sis and broke down games for thou­sands of coach­es. They changed the game in our indus­try. But in that time, the demands of teams have steadi­ly increased. They need high­er qual­i­ty video, faster break­downs, in-game insights and more expo­sure for ath­letes. These are all areas we’re invest­ing in aggres­sive­ly and why we believe Hudl is a great long-term home for Krossover customers.

I’d like to take this moment to share how Krossover fits into our mis­sion and vision for the future.

Our mis­sion is two-fold.

First, we’re here to help our teams win and our coach­es become world-class. Sec­ond, and equal­ly impor­tant, we’re here to give you time back to focus on what mat­ters — whether that’s spend­ing more time with your ath­letes, with your fam­i­ly or in the classroom.

You demand more data, faster, with less effort.

Ten years ago, coach­es kept stats by hand and spent hours break­ing down game film. Five years ago, the sim­ple pair­ing of video and data on the Hudl plat­form gave teams an edge.

Today, the lev­el of com­pe­ti­tion and the impor­tance of data-dri­ven deci­sions are high­er than ever. The bur­den this places on coach­es is real and has pushed us to evolve the role we play for our teams. It’s not enough to put pow­er­ful tools at your fin­ger­tips — we need to bring the insights to you. That’s why we launched Hudl Assist in 2015 and are now bring­ing Krossover into the family.

Hudl cus­tomers will ben­e­fit from the extra analy­sis firepower.

With the addi­tion of Krossover, we’ll strength­en our ana­lyt­ics tools and break­down ser­vices. Their com­mu­ni­ty of ana­lysts will help us break down more than one mil­lion games this year, and their best prac­tices will help us improve our prod­ucts. Along the way, you’ll see faster turn­around times and even high­er break­down quality.

Our pace of inno­va­tion is accelerating.

Our pur­pose is more than help­ing you win the next game. We’re build­ing solu­tions that deliv­er insights as close to real-time as pos­si­ble so you and your ath­letes can make adjust­ments as the game unfolds.

Five years ago, we offered the abil­i­ty to record and upload video with our mobile app. Over half of our teams use that method today. But, we can’t stop there. Last year, we launched Hudl Focus, our smart cam­era that auto­mat­i­cal­ly records and uploads games and prac­tices. This year, we’re adding live stream­ing and will test Focus for out­door sports.

We’ve expand­ed Hudl to offer sport-spe­cif­ic tools across ath­let­ic depart­ments, includ­ing reports and break­downs for foot­ball, bas­ket­ball, vol­ley­ball, soc­cer, lacrosse and ice hockey.

And there’s more to come.

This month, we’re launch­ing detailed attack ten­den­cies reports for vol­ley­ball. In the com­ing months, we’ll roll out new insights for soc­cer, Hudl Assist for ice hock­ey, and improved video qual­i­ty for every team. That’s a small sam­ple of what’s com­ing soon.

In the not-so-dis­tant future, we see a world where every one of your games will be record­ed auto­mat­i­cal­ly. Video will stream to you on the side of the court or field along with exact­ly the data you need dur­ing the game. Your fans that can’t make it to the game will enjoy a pro­fes­sion­al-qual­i­ty live broad­cast. Every key moment will be assem­bled into playlists for half-time review and high­light reels will be added to ath­lete pro­files as they hap­pen. Your post-game review will be primed and ready the minute the final whis­tle blows, and the scout­ing report for your next oppo­nent will already be teed up.

Keep push­ing us.

Our vision is big because that’s what you deserve, and I’ve nev­er been more con­fi­dent that we’ll deliv­er on it. Krossover join­ing the Hudl fam­i­ly takes us a step clos­er to bring­ing it all to life.

Thank you.

John Wirtz, Hudl Co-Founder and Chief Prod­uct Officer

NEW REPORT

Connect the dots.

See your stats. See your film. Now see even more with attack tendencies.

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This new visual report tracks start point, end point and result of every attack, revealing important player tendencies and hitting efficiencies. Discover your players’ attacking strengths and scout the competition to plan against their offensive tendencies.

Plan matches with location.

Knowledge is power. This report shows the line of an attack’s path from beginning to end, giving you the most information possible. Now that you know your outside is hitting it middle back almost every time she’s set, you can have her work in different shots to keep the defense on their toes.

Scout smarter.

You’ll save time scouting your opponents with access to their tendencies across a set, match or multiple matches. When you see your rival’s outside boasting an impressive .450 hitting percentage by nailing it deep line, you can switch your team to a rotational defense, and your libero will scoop those up.

Filter for what matters.

Find out why you’re struggling to get out of rotation five, or how your team can side out faster with first ball kills. With new filters for rotation, phase (first ball or transition) and attack result, you’ll have a better understanding of when your offense shines.

See stats in action.

Your Hudl Assist breakdown shows your team hit over .500 in the second set—how can you make that happen every match? Wonder no more. Assist serves up your stats, fast, and this report brings them to life by showing you the where, when and how behind them with visual mapping and a stat table linked to your video.

Ready to plan your attack?

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The battery died.

Someone forgot the iPad.

No one volunteered.

The student who did volunteer had some teen drama (that’s caught on audio) and missed three of the most important plays.

There are a lot of barriers when it comes to capturing complete, quality video. There’s a way to get better game film without the cameraman — so you can focus on coaching, not logistics.

“Hudl Focus was built to help teams win by taking out all the pain of getting video into their library,” Jeff Clark, product manager said. “It was designed specifically to integrate with Hudl.”

Meet your new MVP.

It’s game time at Harvard-Westlake, and there’s no parent, student manager, JV player or injured team member on the sidelines with a phone, tablet or camera. But that doesn’t mean the game’s not being recorded.

Installed 20-plus feet above the action is Hudl Focus.

Based on the volleyball match schedule entered into Hudl, the camera turns on and begins recording just before the first serve. The intelligent camera system captures an HD angle of the entire court.

“In terms of the overall installation of the mount and camera, I don’t think you can make that part any more simple,” Matt LaCour, Harvard-Westlake athletic director said. “This is going to make our coaches’ lives easier, which is great.”

The camera’s sensors pan and zoom to keep up with the on-court action. It knows what a volleyball or basketball looks like and can distinguish between players and fans, so it never misses a second of the action.

Designer Josef Lang has spent all of 2018 working on the camera’s look, form and feel.

“We often ask, ‘does this team have Hudl?’ What if we can change the question to ‘does this gym have Hudl?’ and level up all our teams where it all starts: with consistent, high-quality video,” Lang said. “Let’s make it happen automatically. While we’re at it, let’s make it affordable. It’s been a massive effort on an incredibly condensed timeline, but our coaches’ and teams’ responses to the product have made it all worth it.

Count on it.

After the game, the Focus camera will upload the video to Harvard-Westlake’s Hudl account and turn off. But during this particular game, Harvard-Westlake’s internet connection is down — and stays that way for another 12 hours. Though Focus needs a working connection to upload, it doesn’t need one to record. When the connection’s back online, the camera turns on and automatically uploads the video.

Focus is reliable inside and out — the hardware has been dropped on concrete from five feet up to test its durability.

“We knew it would be the target of 15 year-old-boys with basketballs,” Clark said. “We’re confident it works when it gets hit a lot.”

Focus camera systems are leased to schools on an annual basis. The camera reports vital data about its software and performance for Hudl’s support team to troubleshoot before it affects an athletic director, coach or team.

Become a Focus gym.

250 high schools across the country are beta testing Hudl Focus during the 2018 volleyball and basketball seasons.

“Everyone loves it,” said Kevin Reiman, athletic director at Auburn High School. “I think my cheerleading squad wants to start using it now. They do a lot of recording. I think the functionality of it will just continue to explode as we have more and more people start using it.”

Hudl Focus will be widely released for the 2019 fall season. Join the waitlist here.